New Balance - Gangnam

New Balance - Ginza

New Balance - Milan

New Balance - Roppongi

New Balance - Tokyo Harajuku

New Balance - London

New Balance - Boston


  • 3 Year Relationship
  • Global Brand Roll-out
  • Display & Flagship Store Design
  • 8 Global Flagships

greater group have been working with New Balance’s global head office to design their retail stores and displays for the global market.

greater group are working with the Creative Director based in Hong Kong as well as the retail team in Boston to deliver these projects which include the flagship store in Boston, London, Milan, Tokyo, Korea and currently working on the flagship concept in Shanghai.

In addition, greater group have designed a new lifestyle concept in Tokyo, a women’s only concept in Europe and wall display units.

NB Roppongi Store, Japan

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